Springblade Campaign

 

To show runners the explosive power of the new Springblade running shoes, the sole was explored as the strongest identification element of the campaign. The design of a fishbone sole is present in the multi-layered displays developed in luminescent material. A special store window, store entrance and wall were all customized for the campaign.

 

 
Patrícia Priester - Design & Branding - All Rights Reserved 2017 - website by J.Duarte Design